Social Media Today

• Snapchat Adds Infinite Retention and Group Streaks

  Some new tweaks to Snapchat's engagement dynamics.

• 6 Steps for Better LinkedIn Ad Measurement [Infographic]

  Some handy pointers on how to maximize your LinkedIn campaigns. 

• Pinterest Launches New Initiative to Encourage Educational Use

  Pinterest is looking to encourage more use of Pins in the classroom. 

• Threads Experiments With Communities to Spark Topical Engagement

  A new way to prompt more Threads engagement?

• Instagram Rolls Out ‘Shots’ Image Sharing Option to More Users

  The feature lets you share a candid image with a friend.