Jon Loomer

• Consolidate Ads with the New Creative Workflow

  

  Advertisers know they need to focus on creative diversification. So they’ll prioritize using different formats and uniquely different visuals in their ads. But until now, that has resulted in a problem, and it’s a problem that can be solved with the new creative workflow. The Problem In the past, if you wanted to create ads... Read more »

  The post Consolidate Ads with the New Creative Workflow appeared first on Jon Loomer Digital.

• Meta AI Business Assistant, Tracking Updates Spotted, and More

  

  Meta AI Business Assistant, one-click CAPI, pixel upgrades, Dynamic Creative changes, and other Meta ads updates to watch.

  The post Meta AI Business Assistant, Tracking Updates Spotted, and More appeared first on Jon Loomer Digital.

• Meta Value Rules for Audiences Explained

  

  Meta’s new value rules for audiences let you bid more or less for custom audience groups. Here’s how they work and when to use them.

  The post Meta Value Rules for Audiences Explained appeared first on Jon Loomer Digital.

• No-Cost, One-Click Conversions API Solution

  

  This could be a big deal. Meta made a couple of announcements about upgrades to tracking recently, and one really got my attention. The first was an upgraded Meta pixel that will use AI to automatically pull in page and product information. This should especially help e-commerce companies that don’t want to fumble with product... Read more »

  The post No-Cost, One-Click Conversions API Solution appeared first on Jon Loomer Digital.

• One-Click Conversions API, Pixel Updates, and More

  

  This week’s Meta Advertiser Field Notes covers one-click Conversions API, pixel updates, expanded audience labels, and more.

  The post One-Click Conversions API, Pixel Updates, and More appeared first on Jon Loomer Digital.