Agorapulse

• Social Media Content Ideas: Why Most Posts Go Unnoticed

  Your social media content ideas aren’t the problem. The reason they go unnoticed is. You publish, the notification pings. And then… Silence: no engagement, no clicks, no sign that anyone stopped to read what you spent time creating. Most social media professionals assume the issue is the format, the timing, or the algorithm. Our recent […]

• Is your social media strategy failing? Here’s why.

  2026 Social media strategy:The Frequency Trap Here you are, in charge of the social media strategy for your company or for multiple brands. Your brand does a great job publishing constantly and consistently. Your content calendar serves as your compass; you adapt content for all formats and closely follow trends. And yet, engagement with your […]

• How Alibaba.com Managed 70,000+ Weekly Messages with Agorapulse

  For Alibaba.com, known worldwide as a powerhouse in global trade, social media isn’t just a channel, it’s how they support and educate millions of entrepreneurs and small-business buyers. But as their user base grew, the volume of questions, comments, and content demands became overwhelming. By early 2025, their social media team was drowning under the […]

• How Franklin & Marshall College Saved 15 Hours a Week and Boosted Engagement with Agorapulse

  Franklin & Marshall College is a private liberal arts college in Lancaster, Pennsylvania, known for its rigorous academics, engaged student body, and vibrant campus life. With a wide-ranging audience that includes prospective students, alumni, parents, and athletics fans, its digital presence is a key part of community-building and institutional storytelling. Tim Brixius, Digital and Social […]

• 175% Engagement Growth: How Vantage Plastics Turned Skeptical Leadership into Social Media Believers

  The Challenge: Rebuilding From (Almost) Nothing When Tim Bish (Strategic marketing, training, and AI specialist) joined Vantage Plastics, a conglomerate of five different companies in the plastic manufacturing industry, the company’s internal social media team was virtually non-existent. Instead, an outsourced agency posted identical PowerPoint templates twice weekly on Facebook and LinkedIn, always at 9 […]