SigmaWay Blog

With increasing complexity in the sales environment, improvement in growth and retention of customers is required. Prescriptive guidance can provide answers to these. It is predicted that implementation of analytics tools and strategies will increase. So, B2B companies will reinforce a position for Chief Growth Office (CGO) who will require analytics tools to implement their ideas.
Thus, a step towards Prescriptive analysis and effective implementation plan will help B2B companies to improve their financial performance.
To know more about prescriptive analytics, follow the article written by Javier Aldrete (senior director of product management at Zilliant) at: http://www.inddist.com/articles/2015/05/rise-prescriptive-analytics-b2b-environment

Change management is a systematic approach while dealing with change, both from the perspective of an organization and on an individual level. For successful change management an organization needs the satisfaction of employees. According to Jeffrey Liker (President, Liker Lead Advisors), most of the organizations are looking for lean transformation and they are facing problem while transforming as they focus in reasoning process. Read more at: http://www.industryweek.com/change-management/change-management-and-lean-transformation