SigmaWay Blog

SigmaWay Blog tries to aggregate original and third party content for the site users. It caters to articles on Process Improvement, Lean Six Sigma, Analytics, Market Intelligence, Training ,IT Services and industries which SigmaWay caters to

Can Machine Learning help bloggers?

The main motive of bloggers is getting traffic to their websites. They therefore focus on competitive high-volume keywords. But, unfortunately, it is not these, but longtail keywords that will serve the purpose. There are two reasons behind preferring such keywords are: • Keywords not targeted by other bloggers can be used. This uniqueness will automatically increase traffic. • Many a times people are specific with certain keywords. Acknowledging and using them will also be a smart move. After longtail keywords have been used, the machine learning helps further in increasing the traffic. With machine learning, keyword research tools are getting more efficient at finding better contextual relationship between the terms. This therefore enables the bloggers to have access to a much more exhaustive list of longtail keywords to choose from. Although limitations still exist, improvements are faster. Read more https://www.smartdatacollective.com/machine-learning-helps-bloggers-secure-more-traffic-with-long-tail-keywords/

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Plugin into life by unplugging the social media

Social media puts on a lot of pressure to the people who use it. Using Social media comes with a price, the users have to be on their toes and come up with innovative pictures and statuses. The famous vlogers, bloggers on social media advises everybody to be out in the open and to live their lives rather than contemplating about their next social media update.  Updates in social media can be a headache at times as the users have to live up to societal pressures and their reputation. Check out the whole blog by clicking on the link :  http://www.usatoday.com/story/news/2016/05/07/social-media-superstar-moms-say-get-offline-and-live-your-life/83891810/

 

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Marketing tips for startups

The success of the startup is not dependent on the idea, but it depends on getting the customers. As a startup, getting customers is one of the biggest challenges. 
Jeff Foster (Co-Founder and CEO of Tomoson), discussed about few tips to get your first 1000 customers. Some of them are:
• Setup a waiting list
• Use personal network
• Target online publications
• Get bloggers on your side
• Build suspense
• Work with early adopters
• Create high quality content
• Offer a free product option
• Incentivize customers to sell your product
• Online advertising
Read more at: http://www.entrepreneur.com/article/247049

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