Social media marketing is becoming important for modern business houses and it is about more than just setting up a profile page and posting the occasional update. The goal of the social media marketing is to build a bond with the audience, and to spread message through shares and reposts. Content is important but, the timing and frequency of posting matters a lot. Read more at: http://www.business2community.com/social-media/update-social-media-infographic-01544177#xexbEW2s1LgAGWXm.97
The dilemma of supply chain exists in every sector; even in the pharmaceutical industry. Availability of medicine is an issue because of uncertainty and at the same time one can’t stock the shelves unnecessarily. Analytics tool plays a big role here in terms of efficiency and effectiveness. Analytics had been used for a very long time in this sector but today's analytical tools are quicker, collaborative (to suppliers and customers), advance and give visual effects to the users. FusionOps is a new analytical tool which lets pharmaceuticals analyze the data at one place which was difficult earlier. It also gives users an opportunity to see different scenarios and then take final decision. This tool lets the user anticipate demands, sectors the data and meet the targets on time.
To read more, please visit the following link: http://www.cio.com/article/3063513/heres-why-analytics-is-eating-the-supply-chain.html
All new on-line communication that both consumers and retailers access on a regular basis is creating even more data for retailers to store. It is time to extract valuable information from all the existing data in order to meet customer demands, increase sales and improve business performance.
In the simple terms, predictive analytic is a technique that is used for forecasting. It uses past data like how many products were sold and at what rate? Predictive Analysis is a big help in the retail industry. It doesn't mean that the whole process has to work on automation. Human decision making (sometimes gut feeling or intuition) and software like Predictive Analytic would give even better results. Some constraints in adapting this type of analytics is that decision power is transferred to a machine. This is always a difficulty because downsizing or resistance can also be a result. Analytics work on big data; which is difficult, expensive and can fluctuate.
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Change is the only constant. If we talk about SEO (Search Engine Optimization), there have been a lot of changes as well. PageRank is now dead. Google is not going to update Toolbar PageRank, but the important point is the usage of good keywords and trust flow. Created by Majestic SEO, trust flow determines the quality of the site based on its links with other sites. For Google, it is very important to have great content and quality links. But currently, it is more focused on providing high quality linking and topical rankings. Topical ranking appeals to value- based search system. To summarize, trust flow has following characteristics: Page Rank may be dead, but keywords live on, Quality is more important than quantity, Trust flow needs to be measured. Read more: https://www.entrepreneur.com/article/269574
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Nowadays, cloud and mobile technologies are providing enterprises with chances to utilize big data and analytics to take better decisions. Cloud computing helps companies to combine information from all sources. The advantages that cloud technology provides over on premise data analytics implementations are- 1. Robust Data Foundation, 2. Fast Time to Value, 3. Improved Collaboration, 4. Quicker Adoption, 5. Scalability and Elasticity, and 6. Lower Total Cost of Ownership. For more read the article written by Ajay Khanna (Vice President, Reltio) : http://data-informed.com/why-cloud-analytics-is-better-analytics/
Organizations need databases which are needed to store data safely. Through databases one can solve problems from NoSQL and RDBMS framework to in-memory databases. This help banks to give quicker reaction times and viable examination, prompting better client experience and maintenance. Utilizing a center layer on top of various databases, banks can rapidly assemble information. For more read the article written by Nanda Kumar(CEO, SunTec Business Solution) : https://www.finextra.com/blogposting/12478/making-data-work-for-banks
Intelligent automation can make a crossover IT environment. It is enhanced continuously. It decreases bottlenecks and kills the requirement for manual mediation. It can also screen SLAs through changing occupation needs and cordoning off servers so that vital work processes can be executed. Intelligent automation additionally makes it conceivable to rearrange IT administration by building connections between apparatuses. Read more at: http://www.networkworld.com/article/3060616/cloud-computing/how-to-use-intelligent-automation-to-drive-better-cloud-resource-management.html
One of the major difficulties for organizations is the accumulation of data. According to a research, it was found that only 1% of all apps use prescriptive analytics. This number is set to rise by 2018 to 50%. Organizations need to have high quality, rich insights into their data usage and is important for forecasting, tracking physical and performance capacity. This is where predictive analytics plays an important part; allow real time feedback, provide advantage of tools for capacity and performance planning, lower the cost of ownership, and improve the quality of support services. For more read the article written by Tim Jones (Technical Specialist) : http://www.mis-asia.com/blogs/blogs/predicting-your-storage-capacity-with-analytics/
At the point when we plan the memory subsystem, we consider the design of human brains. So in some ways people aren't an incredible model for an analytic framework, and that is why current-day information researchers overlook the way our memory framework works. Designing the memory subsystem for an advanced analytics solution, we have to consider the engineering of our brains. The layer that we put on our operational data can be simple. We could put in an all-out operational systematic layer for transient choices taking into account current information. It needs time to see how our brains store and recover information and utilize that data as a model for creating the next logical framework. For more read the article written by John Weathington (author) : http://www.techrepublic.com/article/get-smarter-about-analytics-by-studying-memory-design/
Everyone knows that football is a simple game. But, nowadays, football clubs are focusing on statistical data and that in turn help clubs to take important decisions. Football clubs are applying analytics to answer important questions. For more read the article written by The Sunday Telegraph: http://www.newindianexpress.com/sport/Why-Football-Clubs-Place-Such-Importance-on-Analytics/2016/04/17/article3384984.ece
CRM helps companies to maintain healthy relationship with clients. CRM software improves two aspects of business: productivity and profitability and the right technology, if implemented correctly, not only improves business, but also improves the user experience for your clientele. But, it is important to acquire the right technology. This article writes about few factors that are important before adopting any CRM software. Read more at: http://it.toolbox.com/blogs/insidecrm/5-factors-to-consider-when-selecting-the-right-crm-solution-for-your-business-73169
Nowadays, social media is much more than a marketing tool and most businesses are beginning to realize the power of integrating social media teams into their business. Social media marketers are the first points of contact with customers. They have conversations and audience data that can be used to create a better consumer experience. Author Dhariana Lozano writes in her article about some ways to use social media beyond marketing. They are - Product development, Feedback, Extend the Life of Content, and Testing & Borrowing Content for Offline Initiatives. Read more at: http://www.business2community.com/social-media/4-ways-use-social-media-beyond-marketing-01503766#1C1P7ukIEJ7h66ir.97
Today data has become an important part of decision making of any organization regardless of its size. In small & medium enterprises it’s a big challenge to incorporate data driven growth to optimize growth & revenue, the main reason behind that is resource constraint usually in this situation an organization uses free resources to meet the objective. In this article we talk about varied free resources related to consulting, analytic s tools, data sets & training, to give you a snapshot related to every aspect discussed in the article Free Consulting – free analytical consulting to solve time & bound business problem, Free tools related to business intelligence & analysis, sources from where we can get free data sets & training. Read full article at :- http://www.forbes.com/sites/piyankajain/2015/06/16/ultimate-guide-to-free-analytics-resource-consulting-tools-training/#4531c82343ac
The most dynamic aspect in market is Customer. It is important for businesses to focus on customer experience. For this, not only offline experience works but digital experience is also equally important. To retain your customer and to build the brand, businesses need to think strategically:
We can say that marketer need to give a perfect mix, either it is offline or online experience for the customers. To know more go through the given link: http://www.cmswire.com/customer-experience/create-memorable-customer-experiences-with-these-strategies/
The article talks about viral campaign or in marketing terms - “Fire-Starting”, a new trend that has brought a paradigm shift from the tightly controlled brand stewardship to a entire new model that not only takes care of the dynamic environment but also follows a creative approach to capture opportunities that can stir demand. The article gives us new approach regarding a perspective Chief Marketing officer has to adopt to start these Fire Starting campaigns across the key markets around the world. The approach discusses four points in the form of: quicker reaction time to launch marketing campaign (Systematize Spontaneity), Second marketing is a creative industry if we are too risk averse it will be difficult to create a creative environment & campaigns , Budgeting accordingly and finally, choosing the right market at a right time for the right product . Read the article at :- http://www.forbes.com/sites/onmarketing/2016/04/07/igniting-transformational-growth-four-lessons-in-fire-starting-for-cmos/#4690e0ba3656
Indian banks do not differentiate between a person with low credential rating and people with good financial records .There are no difference because both pay the same interest. In case, corporate customers are judged on the basis of credit rating given by organizations like CIBIL. Even though those corporates who have higher chance of creating NPA for the banks pay the same rate as individuals (with good record). This is because, in retail lending, Indian banks don’t follow developed countries' practices, where customers are charged differently on the basis of their credit ratings. On the contrary, they don’t give loan below a certain limit. Therefore, any one below that limit is refused of loan so there are no chances of different interest rates.
To read more:
http://www.businessinsider.in/retail-lending-indian-Banks/articleshow/52008213.cms
As more and more organizations are becoming data driven, the importance of analytic or data insights is increasing. Following are the capabilities that business can adopt to turn data into insights.
Firstly, it is significant to meet business alignment, which means understanding the value a new insight will provide to the business.
Secondly, “data understanding” that is creation of glossaries, dictionary, updating the data and address where the data have been stored.
Thirdly, checking for the required quality (relevance and accuracy) of the data and accordingly seeking new adjustments.
Fourthly, Data centric process takes data as an input and not as an output in the operational processes.
Lastly, in order to establish data-centric process effectively and efficiently. Employees require training to acquire skills to handle data like six sigma quality training.
To read more:http://www.cio.com/article/3041483/analytics/5-critical-success-factors-to-turn-data-into-insight.html
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Shift left is the practice of improving quality at an earlier stage (day to day basis) by identifying the defects and fixing them whenever they arise. It helps in running the application and system 25% faster, it also improves customer satisfaction with lower labor cost and higher production. Beginning quality assurance activities at earlier stage ensures improved estimation and planning, a proper test data and technical environment, test case properly design, test automation assets in place. It also has efficiency advantages. Business benefits by shift left are: lower cost, quicker deployment and delivery for the businesses, higher business process quality and glitches free execution, and the most important satisfies business partners. Teams that use it, step up their project planning and execution capabilities. To know more, read the article by Mark Summers at www.cio.com link: http://www.cio.com/article/3050579/leadership-management/want-agile-devops-shift-left.html
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Everyone is having the understanding with how to “do agile” or “be agile,” individually or as a team. Regardless of whether people are doing and being agile correctly and successfully, everyone is now busy either scaling agile or being agile at scale. But the questions are. Why? What are the main reasons for all agile conferences these days to have scaling sessions on their programs? Why are many new agile books not about individual teams anymore? Which market needs have been identified by the global explosion of scaling programs, consultants, coaches, certificates, frameworks and seminars? That is what found is: 1) Growth. 2) Coordination. 3) Orchestration. 4) Legacy 5) Complexity. To read more about it follow the article written by Jurgen Appelo (Pioneering management in creative organization)at: http://www.forbes.com/sites/jurgenappelo/2016/02/24/the-five-areas-of-scaling-agile/#7dc2fbcc2efd
Presently companies have started shifting or planning to shift on cloud and updating there entire data center with modern infrastructure solutions. They are optimizing their entire ecosystem to support mobility and new kinds of end-point technologies. To stay updated on today's market, need is to design an environment that's ready for virtualization and cloud. Organizations are running into application migration challenges. Some apps can't be virtualized. Some are simple and can't be moved into a cloud ecosystem. Some apps have critical legacy dependencies and some apps are challenged by compliance and security measures. So here's the good news: new technologies are enabling a very granular understanding of applications and their unique requirements. Let's look at some ways that can work with challenging applications and some application migration options. # Understanding the Application DNA # What to Do With Mainframes? # Working Around Dependencies # Getting Creative with Challenge Apps # Ripping Off the Band-Aid. To read more, follow: http://www.datacenterknowledge.com/archives/2016/02/23/application-migration-know-your-options/